TV TATTLE
Why Disney+ is offering an ad-supported option: It needs to have between 230 million and 260 million subscribers by the end of 2024
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"How to expedite the growth? Slash prices and assemble all the superheroes," says Indiewire's Tony Maglio, pointing out that Disney+ is also trying to attract new subscribers by adding racy Marvel fare from Netflix. ALSO: Disney CFO Christine McCarthy denies that the ad-supported version is a "hail mary" to hit its streaming goals.
TOPICS: Disney+, Christine McCarthy, Disney
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