NBA All-Star Game to pay tribute to Kobe Bryant with an ad-free fourth quarter

Variety

Sunday's All-Star game on TNT will honor the late NBA legend in several ways, including a special Jennifer Hudson performance and a commercial-free fourth quarter. “Presenting the fourth quarter completely free of any commercial breaks creates a unique opportunity to showcase the new All-Star Game format, provide the best fan experience, and align with the league’s overarching plans to pay tribute to Kobe Bryant this weekend,” said Craig Barry, Turner Sports' executive vice president and chief content officer.