"Once it started on its winning streak, it couldn’t be stopped, breaking one record after another and succeeding even when its own cast and crew thought everyone had moved on," Joanna Robinson says of the HBO drama. "Ask anyone at the beginning of this year and they would have said that the enormously popular, technically ambitious show would, of course, dominate the Emmys this year and, once again, claim the top prize. But that was before the controversial final season left a sour taste along with a torched King’s Landing. With enough time for the backlash to have fully settled in, will Game of Thrones stumble in its final run at the Emmys? Or is Thrones, like Daenerys’s favorite dragon, too big to fail? Early signs point to yes, but there’s a potential disrupter waiting in the wings." And that potential disrupter is Succession, which received 28.6% of HBO's Emmy For Your Consideration drama ad budget.