Why won't CNN and MSNBC follow Fox News' lead in offering free streaming to non-cable subscribers?

Fast Company

Fox News made the decision Wednesday to allow all viewers to watch the cable news channel's coronavirus coverage live without a cable log-in on the Fox News app and at Fox.com and FoxNews.com. "Now would be a good time for CNN and MSNBC to follow Fox’s lead," says Jared Newman. "As of now, CNN’s live stream is limited to a 10-minute preview, after which users must log in with a pay-TV account. MSNBC’s channel is also behind a paywall, though NBC News does offer its own live-streaming channel for free. Both networks often lift their paywalls for special events such as Democratic debates or town halls."