NBCSN is expected to shut down by the end of the year. NBCSN launched in 1995 as the Outdoor Life Network (OLN), becoming popular for showing Lance Armstrong's Tour de France victories. In 2006, it was rebranded as Versus, becoming NBC Sports Network in 2012. Sports Business Journal says the move is to help bolster the Peacock streaming service. ALSO: NBCSN's big events like NASCAR and NHL will move to USA.