How MTV's Cribs helped kitchens become "trophy kitchens"

Jezebel

"The idea of a trophy kitchen first took off after 199', reaching a first peak of popularity around 2003, a rise some have credited to the program," says Emily Contois. "MTV Cribs began airing in 2000, showcasing celebrity mansions, for an audience of fascinated older-millennial teenagers like myself. A special episode of the show in 2007 featured rapper 50 Cent’s mansion and his expansive kitchen, one of six (yes, six) in the home. Jill Notini, spokesperson for the Association of Home Appliance Manufacturers, claimed MTV Cribs contributed to increasing sales high-end refrigerator brands specifically, saying, 'When they showed the kitchens, it was all about the fridge.'"