Philipps made headlines last week when she discussed on Busy Tonight having an abortion at age 15 in response to Georgia's abortion ban. That led her to star the #YouKnowMe hashtag Tuesday night in response to the much harsher Alabama abortion ban. "I don’t understand hashtags that much. I never hashtag," Philipps tells The New York Times. "Tina Fey, who doesn’t have her own social media accounts and who’s my executive producer, reached out to me. She said, 'I think you hit on something, which is "you know me." It makes it very personal. I think you should think about starting that hashtag.' It was the day after I had done the show. I felt overwhelmed already by the responses to my show. I had to think about it. Then, (Tuesday) night, I went to dinner with my girlfriends, and we were on our phones reading about the Alabama law. I told them about the hashtag and they said, 'Just do it right now. This is the right time to do it.'"