Showtime boss mocks Netflix, Disney+ and HBO Max while announcing a 30% boost in original programming

Variety

“We don’t just dump a series, send an email and hope it connects,” Showtime Entertainment co-president Gary Levine said at the TV press tour, alluding to Netflix. He then opened a presentation with a fake ad for "Showtime Maxi-Plus," a joke about the forthcoming Disney+ and HBO Max. “We premiere each of our shows with our entire company focused on launching that series successfully and let the conversation build over the months that we continue to roll out new episodes,” Levine added.