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How Paramount Network plans to compete with Netflix

  • The successor to Spike TV “went in hard” to lure Reese Witherspoon and Jennifer Aniston’s TV show that went to Apple, but those A-listers didn’t want to have anything to do with a cable network with commercials. Still, Paramount Network’s president of development, Keith Cox, says his cable network could offer more attention and care than places like Netflix. “You know, Netflix, they drop a show a week — Naomi Watts had a show,” he said, referring to Gypsy, “and I was thinking, oh my God, if I had Naomi Watts, that would be huge for us. For them, it came and went. Poof, gone.” Cox added: “We’re going to curate our shows like a museum. We are going to pick really beautiful pieces, but we’re not going to just pile all kinds of stuff in here.”

    TOPICS: Netflix, Paramount Network, Spike TV, Jennifer Aniston, Keith Cox, Naomi Watts, Reese Witherspoon