Early data suggests Apple TV+'s new shows had modest level of demand: The Morning Show fared the worst of four new shows

Variety

Parrot Analytics compared the demand for The Morning Show, See, For All Mankind and Dickinson in the first 24 hours of release to other streaming series like The Twilight Zone and The Boys. None of the four Apple shows cracked the Top 20. And of the four, The Morning Show fared the worst while See fared the best.