After The Americans' lackluster Season 1 ratings, FX decided to make it better rather than make it broader

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"Anything we could do that would make it broader would make it less specifically what made it great," recalls FX president John Landgraf. "Essentially, we couldn’t reconcile making it better, with making it broader. So we decided instead of trying to make it broader, to actually lean harder into what made it great, even know[ing] that would probably narrow its appeal.”